Legends Global Merchandise’s vision is to be the premier retail and merchandising company in the world.

We offer a fully customized, customer-centric, omnichannel shopping experience for fans worldwide. Our vertical service solution allows us to provide the latest trends, styles, designs, and brand collaborations for different categories. We are not focused on the traditional margin-based buying programs currently in place at other venues. Conversely, we see the value in using the merchandise program as an extension of our client’s brand. For our in-venue, e-commerce and pop-up operations, Legends sets the standard when it comes to a unique shopping experience.

We pride ourselves in creating a customized portfolio of inventory based on the property. We do not take the same inventory buy across all of our partners. Different guests want different things, and we are here to build a tailored retail experience.


In house capabilities